Amazon partners with Vodafone India to boost offline sales

IndiaMobile World Live — Online retail giant Amazon is partnering with India’s second largest operator Vodafone to sell handsets at the operator’s retail outlets in a move to boost its offline presence in the country. The two firms starting selling handsets available on Amazon at 40 Vodafone shops in Bengaluru, the Economic Times said. The idea is to attract buyers, who are reluctant to shop online, to brick-and-mortar stores.

Amazon partners with Vodafone India to boost offline sales

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