Google woos enterprise marketers with a new analytics suite

APACMIS Asia — It was challenging enough for marketers to try to understand their customers back in the desktop era, but today’s multidevice world makes it even more difficult. Enter Google, which just launched a new suite of tools designed specifically to make that process easier.

http://www.mis-asia.com/tech/applications/google-woos-enterprise-marketers-with-a-new-analytics-suite/

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