‘Weishang’ business model poses challenges for WeChat

China.gifThe development of e-commerce on Tencent’s WeChat platform has led to questions about the fate of the social media app used by 500 million people, according to Guangzhou’s Time Weekly. Tencent began allowing commercial activities through WeChat’s “Moments” feature, which offers updates of a user’s online friends, beginning last year. The decision has led to thriving business activities that are plagued by counterfeits, fake products and fraud schemes, with one industry insider calling the development similar to that of Taobao, China’s most popular shopping site owned by e-commerce giant Alibaba.

http://www.wantchinatimes.com/news-subclass-cnt.aspx?cid=1204&MainCatID=12&id=20150511000001

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