Bestv (SHA:600637), the Chinese online media company that’s partnering with Microsoft to sell the Xbox One in China, announced today it acquired digital marketing company AdSage , according to Netease Tech . The deal is reportedly worth almost US$100 million, with Bestv buying 51 percent stakes in both AdSage’s Beijing and Cayman Islands companies. AdSage specializes in social media marketing, search engine marketing, search engine optimization, display advertising, and mobile advertising both for Chinese and international clients.
NEW DELHI: The Indian handset market currently led by Samsung with Micromax at No. 2 could see a reshuffle in the rankings among the top five vendors in coming quarters, as Chinese and local device makers aggressively tap the entry level segment of smartphones, according to market research firm IDC. “While Samsung has held on to its leadership position in the market, it is noteworthy that Micromax is growing faster. Samsung needs to continue to address the low-end of the market aggres ..
Xiaomi’s batch flash sales in India seem to have settled into a repeat routine. Mi 3 stocks have been flying off the shelves in mere seconds each time. Though the Chinese company hasn’t yet divulged exact numbers, it’s likely to have sold about 40,000 units since it launched in India last month. Right from day one, the disruptive young phone-maker made no secret of its plans to take on Korean giant Samsung on Indian turf. Spec by spec, the power-packed Mi 3 was compared to Samsung’s higher-priced devices, leaving Indian consumers salivating over the value-for-money buy. This is now starting to hurt the smartphone leader – not just in India but globally.
MUMBAI: Indian budget smartphone maker Micromax has ousted Samsung Electronics Co Ltd as the leading brand in all types of mobile phones in the April-June quarter, grabbing a 16.6% market share, a recent research report showed. Samsung had 14.4% market share, down from 16.3% in the first quarter, said the report by Counterpoint Research. In the smartphone segment, however, Samsung still came out tops. “Micromax is leveraging its wider distribution reach, growing brand awareness not only in urban but in rural India with affordable low-cost handsets,” said Counterpoint analyst Neil Shah.
A Chinese regulator is conducting an anti-monopoly investigation into Microsoft over its Windows operating system, in the latest of a growing number of competition probes that have unnerved Western firms in China. China’s State Administration for Industry & Commerce (SAIC) is also investigating a Microsoft vice president and senior managers, and has made copies of the firm’s financial statements and contracts.
Popular indigenous smartphone maker, Micromax, is all set to launch a new affordable handset Canvas L in India soon. As the name implies, Canvas L is a big-screen smartphone. It flaunts a mammoth 5.5-inch qHD (960 x 540p) IPS screen and ships with the Android v4.4.2 KitKat OS out-of-the-box. Under the hood, it houses a 1.3GHz MediaTek quad-core processor backed by sumptuous 1GB RAM, 8GB inbuilt memory and a high-capacity 2,350 mAh battery, which can run the device for up to 8 hours of talk time and close to 210 hours under standby mode.
Microsoft is facing increased competition from MacBooks and Chromebooks, with the global notebook OS market share for Windows 8 already dropping to below 90%, according to Taiwan-based supply chain makers. Thanks to iPhones and iPads, demand for Apple’s Mac series products has also been rising in the past few years. Meanwhile, Google is seeing increased Chromebook demand from the US and the UK’s education procurement and enterprise markets.
As the region’s cloud market surges towards the US$8.6 billion mark, Microsoft Asia Pacific intends to replicate similar growth in its cloud reseller market. With 23,000 registered partners in the Microsoft Partner Network and over 60,000 resellers, the tech giant is positioning itself for further growth in its cloud partner community. Rising from 2,000 cloud resellers to 14,000 over the past two years, the Microsoft Asia Pacific cloud division business is accelerating at 4.2 times the market growth – with APAC VP Alvaro Celis acknowledging the need to expand.
Indigenous smartphone manufacturer Micromax appears to be gearing up to launch a new smartphone- Canvas Gold A300 in the highly competitive handset market. The Micromax Canvas Gold A300 smartphone has made online debut in the country via the e-retail store Infibeam. For the last few weeks rumours have been swirling that Micromax had plans to announce a new smartphone during the company’s 16 June event.
The mobile industry’s future will no longer be decided in Silicon Valley or Korea. It’s being determined at the Beijing headquarters of Xiaomi, often described as the “Apple of China,” and at Micromax’s campus on the outskirts of India’s capital, New Delhi. Apple co-founder Steve Wozniak recently visited Xiaomi’s headquarters and declared, “They’re good enough to break the American market.”