SINGAPORE: China’s smartphone maker Xiaomi has revealed its latest smartphone, the Mi 4, on Tuesday (July 22), touting that the device is its “fastest” and would come with 4G capability. A Xiaomi representative told Channel NewsAsia that the Mi 4 will be on sale in China from July 29 and will be compatible with telco China Unicom’s mobile network, but the release dates for other markets – including Singapore – are not confirmed.
Beijing-based consumer electronics company Xiaomi, Inc’s. rapid four-year growth has led it to target the potentially rich smartphone markets in India. Xiaomi outdid sales of Apple, Inc. in China when it offered competitive and inexpensive smartphones and tablets. The emerging company has used social media to gain market share in other Asian markets. Now, it is teaming up with Flipkart.com to sell its newest device, the Mi3.
Today, Xiaomi revealed just how committed it is to breaking Samsung’s hold on the Indian smartphone market with the launch of its flasghip smartphone, the Mi3, slated for July 22. The cheaper Xiaomi Redmi 1S and Redmi Note will launch later.
Xiaomi Mi3 is priced at INR 13,999 (US$232) now available for pre-order ahead of July 22 shipping. Xiaomi Redmi 1S for Rs 6,999 (US$116) will go on sale soon. Xiaomi Redmi Note will be INR 9,999 (US$166), also due soon.
Chinese phone maker Xiaomi will start its account in India with the flagship Mi3 on July 15. The smartphone is priced aggressively at INR 14,299 (US$250) and is sure to shake up the affordable smartphone market in India with top-of-the-line specs. India has been eagerly waiting for Xiaomi’s first offering. The company’s announcement on Facebook today got close to 500 likes in minutes. Mi3 has a nice ring to it for Indians.
When Xiaomi first came to Singapore to sell its flagship phone, the Mi3, every single phone from the first batch was snapped up in two minutes flat. Today, Xiaomi went one better with the inaugural launch of the Redmi Note. All 5,000 units of the 5.5-inch screened ‘phablet’ were sold out in an astonishing 42 seconds. On the Xiaomi Singapore Facebook page, a representative was quick to note that their ‘sold out timing’ refers to the time when all inventory is cleared, and is not indicative of orders placed.
Xiaomi founder Lei Jun revealed today that the upstart phone-maker’s flagship device, the Mi3, has hit 10 million sales. The announcement coincided with the reveal of a new “champagne gold” version of the Xiaomi Mi3 (pictured below), adding to the five other colors that have been available since its launch last October.
Commenting on the company’s plans to join the tablet industry, CEO of China-based Xiaomi Lei Jun has said that the lack of a healthy ecosystem was the main problem holding Xiaomi back, and now Xiaomi is stepping up to try to establish an Android tablet ecosystem that is able to compete against Apple’s iPad.
Xiaomi Technology shipped 26.11 million smartphones in the first half of 2014, increasing 271% from a year earlier, an achievement far ahead of Taiwan-based rivals including HTC, Acer and Asustek Computer. Based on its shipment momentum, Xiaomi is likely to achieve its goal of shipping 60 million smartphones in 2014, according to industry sources. Although Asustek is currently enjoying strong sales of its latest ZenFone-series smartphones, the company is unlikely to reach its target of shipping 10 million units in 2014 due to a short supply of key components, the sources noted.
Xiaomi founder Lei Jun said this morning that the Chinese phone-maker has sold 26.1 million smartphones in the first half of 2014. He pointed out that it’s a leap of 271 percent from its sales last year, according to Xiaomi’s own blog (via The Next Web). Xiaomi sold 18.7 million smartphones in 2013, which was more than double its tally in 2012. The new 26 million figure means that Xiaomi is still on course to hit its target of 60 million phone sales for the whole of 2014.
Xiaomi’s first sale of Mi3 smartphones in the Philippines today marks its slowest sell-out ever. 3,000 Android-powered Mi3 phones were snapped up by shoppers after more than an hour. Tech in Asia reached out to Xiaomi for further details and the exact time taken. Xiaomi, known for its online flash sales, usually sells out a batch of phones in minutes. The devices were sold through the Chinese phone-maker’s local partner, Lazada, at 12 noon today. By watching the availability of the phone on Lazada, we saw that it took the Mi3 about 75 to 90 minutes to sell out completely.
Hugo Barra, vice president of Xiaomi, one of the many upstart Chinese smartphone makers, published a message on Google+, which said that the company gained new expansion progress in India and their Indian official website has been formally launched. This marks Xiaomi’s new action to realize its strategy to enter ten overseas markets outside of China.
Xiaomi VP Hugo Barra’s visit to the Philippines last week signalled the Chinese smartphone maker’s imminent arrival in the country. Now Xiaomi has revealed that 3,000 Mi3 smartphones will be on sale in the country on June 26 at 12 noon. The Mi3 16 GB smartphones will be sold at Php 10,599 (US$241), which is lower than Barra’s earlier estimate of Php 12,000 (US$272). That’s likely due to Xiaomi lowering the cost of the Mi3 in China, where it costs RMB 1,499 (US$240) for the 16GB version.
Xiaomi’s latest flagship, the Mi4, will sport a Snapdragon 800 processor and a 5.5 inch display, based on what has been widely circulating in the technology grapevine. Speculation is also high that the device could be launched before the end of this year in about 10 different countries. Earlier announcement made by Xiaomi said its flagsip product will be available in countries such as the Philippines, Malaysia, Indonesia, Russia, Brazil, Vietnam, Turkey, Thailand, and India.
Xiaomi’s expansion into Southeast Asia is now on full swing. After launching in Malaysia last month, it announced today that its flagship Mi3 smartphone will arrive in the Philippines in the coming weeks. Xiaomi hasn’t revealed the official sale date and price yet, but it’ll likely match China’s price of RMB1,699, which converts to around Php 12,000 (US$274).
A lot of people in Southeast Asia have been hotly anticipating the arrival of Android smartphone brand Xiaomi in their country. The Chinese gadget-maker has made its way to Singapore and Malaysia in the past few months, and it has a few other countries on its roadmap. Xiaomi’s Hugo Barra (pictured above) is in Jakarta right now, and earlier today he gave a clear indication that Xiaomi’s Indonesia launch in imminent.
Shipments of smartphones in the China market declined 6.4% sequentially in the first quarter of 2014 as consumers delayed plans for the purchase of new phones or replacements, given that handset vendors have postponed the release of sub-CNY1,000 (US$160) 4G models to the second quarter due to a high inventory levels of 3G smartphones, according to Digitimes Research.
Xiaomi sold 4,000 units of its flagship Mi3 smartphone in 17 minutes during the company’s inaugural flash sale in Malaysia, according to a Xiaomi spokesperson representing the company in Southeast Asia. It also sold 5,000 portable battery recharge packs, dubbed the Mi Power Bank. This is Xiaomi’s fifth country/region outside of mainland China, and its biggest market yet outside of the company’s homeland. While 4,000 phones in 17 minutes is nothing to scoff at, the Mi3 units sold markedly slower than in Hong Kong, Taiwan, and Singapore.
At Xiaomi’s Baomihua (“Popcorn”) fan meetup in Beijing today, founder and CEO Lei Jun took the stage to announce three upcoming products for the growing company. First, Xiaomi will introduce its second smart TV, the Mi TV 2. Sporting a display with 4K resolution), the device is 23 percent thicker than its previous incarnation and will retail for RMB3999 (about US$640) when it hits shelves on May 27.
SINGAPORE–Xiaomi may be little known outside China, but the fast-growing smartphone maker is at the forefront of a new wave of Asian brands challenging the dominance of Apple and Samsung with high-spec, low-price phones. In the three months to March, Xiaomi surpassed Apple and other established Asian players such as Huawei and Sony to become the third largest smartphone brand in China by market share, research firm Counterpoint Technology said.
This afternoon Xiaomi, China’s fast-growing smartphone maker, held a meetup in Beijing to announce it would enter some new markets and also reveal a new product it had been teasing for the past several weeks. At the event, Xiaomi founder Lei Jun confirmed that the company would expand internationally in full force. Specifically, he claimed that the company will enter no less than 10 countries this year: