BANGALORE: Yahoo confirmed on Monday that it has purchased Bookpad, an Indian document viewing tech startup, in a bid to bolster its email service. The US internet giant didn’t disclose the purchase price, but two people with direct knowledge of the development said it paid around Rs 50 crore ($8.3 million) for Bookpad. “We have acquired Bookpad, the company behind the Docspad product,” said a Yahoo spokeswoman in response to a query from ET.
Just days after business intelligence provider Nielsen (NYSE:NLSN) acquired Indicus Analytics, another Indian startup got netted by a global company. Yahoo has bought one-year-old Bookpad, which built an end-to-end document handling technology for the cloud, for about US$15 million (INR 90 crore) The Times of India reported. It is the first Indian tech startup acquisition by the internet giant.
BANGALORE: Bangalore-based Bookpad has become the first Indian tech startup to be bought by Yahoo, going from creation to acquisition in just one year. The deal comes some eight months after Facebook snapped up Bangalore’s Little Eye Labs. The US internet giant, which is in line to reap about $9.5 billion (Rs57,000 crore) from Alibaba’s initial public offering, has bought the firm in a deal worth around Rs50 crore ($ 8.3 million), according two people with direct knowledge of the development.
TAIPEI — Yahoo Inc. said Monday its native advertising service in Taiwan is very likely to expand, as the new marketing concept has attracted many brand customers in the country and helped them save costs. The Internet portal said it has landed major brands like Sweden’s furniture retailer IKEA Group, Japanese electronics maker Hitachi Ltd. and South Korean electronics giant Samsung Electronics Co. on its native ads platform, which was launched in Taiwan in late June.
Many are those who suffer from the deluge of news that comes in every morning. Thankfully, there’s an app that can help to narrow the most essential news to their core points for daily consumption. Yahoo News Digest was launched today for both iOS and Android users in Singapore. Yahoo News Digest was launched in the United States and United Kingdom earlier this year, and was generally well-received. According to Nick D’Aloisio, product manager of Yahoo News Digest, 40 percent of those who downloaded the app continually return to it on a daily basis.