Following China-based chip maker Rockchip entering the supply chain for Chromebooks, additional China-based makers including Bitland and BYD are expected to further their presence in Chromebook supply chain in 2015 in order to meet upcoming demand from vendors as they expand their lineups, according to Digitimes Research.
Acer is set to invest heavily in Chromebook development in 2015 with related shipments to grow over 50% on year to reach 4.8 million units. Meanwhile, Asustek Computer is also planning to increase its shipments of inexpensive 11.6-inch Windows-based EeeBook notebooks, and the devices are expected to account for over 30% of the vendor’s overall notebook shipments in 2015, surpassing six million units, according to sources in the upstream supply chain.
Following China-based application processor (AP) supplier Rockchip’s entry into the Chromebook industry, China-based end device makers are also expected to join the Chromebook supply chain, according to information Digitimes Research has collected from the Greater China supply chain. China-based Bitland and BYD will start producing Chromebooks for brand vendors in 2015 and they will be among only a handful of makers capable of making the device.
Lenovo and Asustek are expected to release Chromebooks using Google-certified solutions from China-based Rockchip in the first half of 2015 at the latest, and their devices are expected to be priced at US$149, a new low for notebook products, according to Digitimes Research’s latest finding from the Greater China supply chain. Rockchip is a first-tier tablet application processor (AP) designer in China and has recently cooperated with Intel over chip design and the distribution of Intel’s SoFIA chips.
Lenovo reportedly will launch Chromebook models targeting the sub-US$170 segment in early 2015, a move which will further drag down profits for notebook vendors, according to Taiwan-based supply chain makers. Lenovo’s Chromebooks will be powered by CPUs from China-based Rockchip Electronics and produced by China-based ODM Bitland Information Technology. Additionally, Rockchip will also be responsible for the integration of the supply chain for Lenovo.
TAIPEI–Taiwanese computer maker Acer Inc. (宏碁) on Friday said it plans to begin selling its laptops and desktop computers running Google’s Web-based Chrome OS in Taiwan next week to strengthen product offering for education and business markets. The company’s 11.6-inch Chromebook will start from NT$8,690 (US$286) and the larger 13.3-inch model will cost NT$11,900, according to Acer. Its Chromebox desktop PC will start from NT$7,990 — higher than Asustek Computer Inc.’s (華碩) similar product that also launched Friday priced at NT$5,999.
Seeing that Chromebooks are enjoying demand from the education sector, brand vendors such as Dell, Asustek Computer and Lenovo have started becoming aggressive about the market, while Acer, Hewlett-Packard (HP) and Samsung Electronics will also launch new products to defend their market shares, according to sources from the upstream supply chain. Currently, Acer, Samsung and HP together account for over 70% of the Chromebook market, and 80% of the shipments are supplied to the education market, the sources said.
In addition to gradually integrating Android’s ecosystem into the Chrome OS, Google is looking to support more processors. Chromebook-supported processors will include solutions from MediaTek and Rockchip in 2015, helping vendors to develop LTE-based inexpensive Chromebooks, according to information obtained by Digitimes Research from the upstream supply chain. By boosting device values and cutting prices, the plan is expected to increase shipments of the Chromebook by another 100%.
Following in the path of Sony and its Vaio PCs, Samsung has decided to exit the laptop market stopping sales of Ativ Windows and Chromebook devices in Europe, PC Advisor can confirm. It’s common knowledge that the PC market is in decline with Sony pulling out and selling its Vaio business back in February of this year. Despite being a giant of the tech world, Samsung has now followed suit.
Hewlett-Packard (HP) won’t be left behind Acer and Toshiba as it announced new pair of competitive Chromebooks today. The HP Chromebooks come in two screen sizes; 11-inch and 14-inch. The 11-inch model seems like a big leap from its predecessor. Previously, HP used the ARM-based Exynos processor but now uses Intel’s Bay Trail Celeron processor. It also features 4 GB of RAM from 2 GB. It’s expected to have a 1366 x 768 screen resolution; 16 GB file storage with additional 100GB of Google Drive space and an improved battery that lasts for more than eight hours.
Japanese electronics and engineering conglomerate Toshiba has announced a number of new Chromebook models, as well as a new 7-inch Windows tablet set to hit retailers in the fall. The gadgets Toshiba will push out its doors include the Toshiba Chromebook 2, a second-generation laptop computer running on Google’s Chrome operating system designed mainly to surf the web. The laptop will retail for US$250.
TAIPEI — Taiwan’s Acer Inc. (宏碁) on Thursday unveiled its Chromebox CXI, its first desktop computer powered by Google Inc.’s Web centric Chrome operating system, with a view to meeting demand in schools and businesses. The computer boots up in about eight seconds and resumes instantly from sleep mode thanks to its 16GB solid-state drive, Acer said in a statement. The device’s compact form also helps save space in libraries, classrooms and offices, the company said.
Acer Inc president and chief executive officer Jason Chen told the media during his first visit to Thailand since becoming the company’s head seven months ago that the new focus would also include two-in-one notebooks and Chromebooks. He said worldwide Chromebook sales were expected to grow by 76 per cent this year. In the first six months, Acer sales grew 114 per cent. The key reasons for ChromesBook’s success are its affordability and low maintenance costs. “We think Windows [PCs and notebooks] will still continue, but Chromebook is an alternative option – they will co-exist,” he said.
Acer Inc, the world’s fourth-largest computer maker, is diversifying in its latest effort to get its struggling personal computer (PC) business back on the road to sustained recovery. Smart internet-connected and cloud computing capabilities will be delivered as value-creating differentiation on top of Acer’s computers, corporate president and chief executive Jason Chen said in Bangkok yesterday. Global shipments of PCs are down by double digits this year as consumers increasingly switch to mobile devices such as tablets and smartphones.
SAN FRANCISCO, Aug 12 ― The newest addition to Acer’s Chromebook range, simply called the Chromebook 13, offers an incredible 13-hour battery life and is just 18mm thick yet it can render and output 4K ultra-high-definition content. And that’s because the little laptop, launched yesterdapy, is the first to use an Nvidia Tegra K1 processor. Chromebooks might still be niche products within the PC landscape but the computers, which run Google’s Chrome OS and run a host of web-based apps rather than software installed directly on the computer’s hard disk, are starting to make a name for themselves, especially within education.
Microsoft is facing increased competition from MacBooks and Chromebooks, with the global notebook OS market share for Windows 8 already dropping to below 90%, according to Taiwan-based supply chain makers. Thanks to iPhones and iPads, demand for Apple’s Mac series products has also been rising in the past few years. Meanwhile, Google is seeing increased Chromebook demand from the US and the UK’s education procurement and enterprise markets.
Chromebook shipments reached 1.8 million units in the second quarter of 2014, and Acer held the number one spot in shipments with a 30% market, surpassing Samsung Electronics for the first time, according to WitsView. According to WitsView research assistant manager Caroline Chen, Acer and Samsung were neck and neck with one another in terms of shipments during the first half of 2014, both with approximately 900,000.
TAIPEI — Acer Chromebooks topped the U.S. consumer market during the first quarter of the year with a 46.7 percent market share, the Taiwan-based company said Monday, citing data from the NPD Group, a market research organization. Since its first Chromebook — the Acer AC700 — was launched in 2011, Acer Chromebooks “have received wide acclaim from consumers and media alike,” Acer said in a statement.
Global Chromebook shipments in 2014 are expected to reach only 4-5 million units mainly because cloud-based storage is not popular enough and 4G mobile access is not sufficiently available, according to Taiwan-based supply chain makers. Hewlett-Packard (HP), Dell, Acer, Asustek Computer and Samsung Electronics have all been aggressively promoting their Chromebook products with some prices already reaching US$199, the sources noted.