NEW DELHI: It’s Nano all over again — in smartphones. In August last year, Intex launched the world’s cheapest smartphone in India. Priced at Rs 1,999 and running on Mozilla Firefox operating system (OS), this phone was supposed to be a winner in a fast-growing but price sensitive market. Three other brands, Spice, Zen Mobile and Alcatel One Touch also sold ultracheap smartphones running on Firefox OS. There were online deals with Flipkart and Snapdeal. But the data is in, and the Nano of smartphones, just like Nano the car, has flopped.
The low-cost smartphone race in India is getting hotter. A handful of handsets makers are rolling out low-cost phones with top-of-the-line features. Alcatel Onetouch has partnered with Mozilla to launch its new Fire C 2G loaded with Firefox OS. It is priced at a neat INR1,990 (US$32). Alcatel has also made a deal with Flipkart for exclusive sale of the Fire C 2G. Alcatel is the third handset maker after Intex and Spice to bring a Firefox OS-based phone to India. A month ago, Intex Cloud FX was announced for INR1,999 (US$32) and Spice Fire One Mi FX1 for INR2,299 (US$37). Both handset makers tied up with Indian telco Aircel to bundle free 1GB data for the first three months.
NEW DELHI: Domestic handset maker Intex said it has sold 15,000 units of its Firefox-powered smartphone in the country within three days of launch. Intex had launched the Cloud FX smartphone, priced at Rs 1,999. It claims that the device is the cheapest smartphone available in the country. “Intex has already sold 15,000 units of Cloud FX in just 3 days, which went on sale on August 25 exclusively on Snapdeal,” the company said.
Intel and Mozilla have collaborated on a cut-price smartphone which will go on sale in India for just 1,999 rupees (£19.90) in a bid to grab a slice of the country’s rapidly expanding market. The Intex Cloud FX uses Mozilla’s Firefox operating system and is powered by a 1GHz processor and memory which can be expanded to a 4GB limit. Users will also get Wi-Fi, Bluetooth and dual-SIM slots.
MUMBAI, Aug 26 — The Cloud FX will be the first smartphone offered to the country’s consumers to run a cost-effective alternative to Google’s Android or Apple’s iOS operating systems. In terms of specifications, the handset, built by Intex Technologies specifically for the Indian market, is not going to give the iPhone a run for its money. It has a 3.5-inch screen, a 1 GHz processor and no front-facing camera. But that’s not the point; the point is the handset’s operating system which is open and created in a language that pretty much all web designers and developers are familiar with — HTML5.
Spice Retail Limited has taken the lead in democratizing the handset category through an ultra low cost phone, the country’s first Firefox OS powered smartphone, Spice Fire One Mi – FX 1. Priced at an unbelievable price of Rs,2,299, Spice Fire One is purely targeted to the nearly 90 per cent of the feature phone users wanting to switch to smartphones. The device is aimed at the masses that are looking for a larger than life phone statement but are deterred due to price sensitivity.
Mozilla will launch a series of inexpensive Firefox OS smartphone models in the India market in July, with retail prices of up to US$50, according to company COO and Mozilla Taiwan CEO Gong Li. Mozilla initially launched Firefox smartphones in the Latin America and Europe markets in July 2013 and has sold about one million units, Gong said. Mozilla has been able to cooperate with only 1-2 mobile telecom carriers in each country in the two regional markets, but will instead cooperate with more than 10 retail chains in India, Gong indicated. Therefore, Mozilla expects better sales performance in the India market, Gong added.
NEW DELHI: Firefox web browser maker Mozilla has tied up with handset makers Intex Technologies and Spice to introduce what could possibly be the world’s cheapest smartphones in a few months, but skeptics are worried about quality, which may not be good enough to make a dent in the surging Indian market. US-headquartered Mozilla has tied up with Chinese chipset maker Spreadtrum for these devices, which the company claims will cost around $25 (Rs 1,500), but the actual market price could be anywhere between Rs 1,800 and Rs 2,000 ..