Asustek Computer has reportedly raised its internal shipment forecast for its ZenFone-series smartphones for 2015 from 25 million units originally to 30 million, according to sources from the upstream supply chain. Shipments of Asustek’s new ZenFone 2-series smartphones will reach two million units in May after their launch in March, indicated the sources, adding that the monthly shipments will rise to 2.5-3 million units in June.
Shipments of smartphones by Taiwan makers totaled 83.03 million units in the first quarter of 2015, down 27.4% from the previous quarter but up 52.5% from a year earlier period, the government-backed MIC (Market Intelligence and Consulting) has estimated. In terms of production value, total production in the first quarter of 2015 reached US$16 billion, decreasing 25.9% from a quarter earlier, as ASP shed to US$193 from US$199 during the same period, MIC said.
NEW DELHI: Micromax is introducing ‘flash sale’ to its online retail strategy as the country’s second largest handset maker looks to maintain its breakneck growth rate and take competition such as Xiaomi and Motorola head-on. Micromax, which clocked 54% jump in its revenues for the year ended March 2015 at around Rs 10,000 crore, will offer exclusive products in different price ranges with online retailers Flipkart, Amazon and Snapdeal, its chief executive Vineet Taneja said.
NEW DELHI: Taiwanese smartphone maker HTC is preparing to launch a handset made for India in the third quarter of this fiscal, even as it considers manufacturing mobile phones in the country, underlining the importance of the high-growth market which is becoming a priority for global brands such as Xiaomi and Samsung. “We have a third-quarter plan for our global launch in India to introduce a device which is especially designed for the Indian consumer,” Chia-Lin Chang, president of g ..
Taiwan’s Asustek is considering producing handsets in India to cash in on the world’s third-biggest smartphone market under the government’s “Make in India” initiative, according to an Indian business daily. “With the new government policies, we do see some benefits of manufacturing devices in India,” Peter Chang, country manager at Asustek India, was quoted in a report Monday by the Economic Times in India.
Manufacturers in different industries are jumping into the smartphone business in China, resulting in fiercer competition and a less profitable market, reports the Beijing Morning Post. Over the past few months, several Chinese hardware and software makers alike, including 360 Security, LeTV, Gree Electric, Meitu, Datang and others, announced the launch of smartphones. The newcomers are carrying their brands from different industries hoping to make as much money as existing players.
Asustek Computer’s ZenFone 5 smartphone has been the top-selling model in Japan’s SIM-free segment for the fifth consecutive month since its debut in the market in November 2014, according to data compiled by Japan-based market research firm BCN. However, the differences of market share among the top-five vendors in the SIM-free smartphone segment have been narrowed significantly, with Asustek seeing its share drop to 24.5% in March 2015, form 43% in Novmber 2014, BCN said.
Ever since reaching a sales zenith in 2013, Samsung smartphones have been facing an increasing challenge from their Chinese counterparts, losing ground to Chinese brands such as Huawei, Lenovo and Xiaomi in the mainland market in 2014 and also suffering strong competition from Chinese rivals in international markets, according to the Shanghai-based China Business News (CBN).
Chinese smartphone maker Huawei on Wednesday launched its two new flagship models P8 and P8max in London. The P8 is 6.4 millimeters and weighs 144 grams, with dual SIM cards, and works with a 4G network. Huawei’s own 64-bit, 2GHz 8-core Kirin 930 CPU is embedded inside the handset, joined by 3GB or RAM with 16GB of internal storage. It contains a 5.2 inch FHD screen with 1080p display and a 2,680mAh battery. It also has a 13-megapixel main camera.
OnePlus One owners are at a crossroads right now. The young Chinese smartphone maker is ending its relationship with the maker of its Android-based operating system, Cyanogen, after the latter struck an exclusivity deal with rival brand Micromax in India. In dire need of an alternative, OnePlus chose to build its own fork of Android Lollipop, which it released earlier this month. OnePlus owners looking to upgrade to the latest and greatest version of Android must choose between the two. The OnePlus ships with Cyanogen 11S, which is based on Android KitKat.
Chinese video streaming site LeTV branched out into smartphones today with the launch of three models based at the high end of the market. At an event in Beijing, LeTV CEO Jia Yueting slammed phone makers as “arrogant” for charging consumers more than double what their phones cost to make. Apple came under fire in particular for offering what Jia called a “closed” software ecosystem allied with a business model that charges people well beyond what the iPhone 6 or iPhone 6 Plus cost in production.
Samsung Electronics said Wednesday it expects the sales of the Galaxy S6 and S6 Edge phones to breach the 70-million mark. “The Galaxy S6 and S6 Edge are drawing positive responses. I have no doubt that they will be the biggest-sellers in the Galaxy series ever,” an executive said ahead of his participation in a weekly meeting with presidents of Samsung affiliates at the company’s Seocho headquarters in southern Seoul, Wednesday. Asked about sales estimation, he said, “We expect 70 million plus.”
India’s Economic Times reported Saturday that the Foxconn Technology Group will soon invest in three new production units in India that could be used in part to assemble iPhones for Apple. Foxconn, the trading name of the Taiwan-headquartered Hon Hai Precision Industry, is planning production facilities in the states of Gujarat and Uttar Pradesh and a trial unit geared toward R&D and new product development in Andhra Pradesh, the report said.
China-based video network operator and LCD TV vendor LeTV is expected to step into the smartphone market by unveiling 2-3 smartphones during a product event in Beijing on April 14, according to sources familiar with the event. The smartphone offerings are likely to include its LeTV X900 and X600, targeting the high-end and mid-range segments, respectively, indicated the sources.
Xiaomi Technology is likely to rely more on China-based Leadcore Technology for the supply of low-cost chipset solutions for the production of entry-level LTE smartphones as a means to ramp up its shipments in 2015, according to a China-based OFweek.com report. Xiaomi launched recently its entry-level model, the Hongmi (Red Rice) 2A, which is powered by Leadcore’s quad-core L1860C processor and sports 4.7-inch display.
With price competition escalating and squeezing profitability in the global tablet computer sector, many manufacturer have shifted their production capacity to smartphones in a bid to find alternative profit sources, Shanghai’s China Business News reports. In a saturated worldwide market, tablet sales growth started to moderate in 2014 from the skyrocketing growth seen in the past, the report said. In addition to a price war, a relatively long life expectancy of tablets has also slowed down market demand.
NEW DELHI: Indian handset brand Micromax is gearing up to launch a new entry-level Android smartphone that will offer features rivalling premium budget phones from Xiaomi, Motorola and Lenovo. According to industry sources, Micromax’s new phone is an entry-level device phone is likely to be priced below Rs 6,000 and sold via flash sale model on Snapdeal most likely starting last week of April. The phone will sport a screen that will measure between 4.3- to 5-inch and be powered by a quad core processor. Other details are not known at the moment.
Yesterday, to commemorate its five year in business, Chinese smartphone vendor Xiaomi held a 12-hour “fan festival” sales blitz across all of its markets. In that period, the company sold 2.12 million smartphones, raking in revenues of RMB 2.08 billion (about US$335 million). The company also sold 770,000 smart appliances (it sells lightbulbs, air filters, and other smart home products), 208,000 Mi Band wristbands, and 247,000 units of its newly-introduced power strips. https://www.techinasia.com/panasia-blitz-xiaomi-sales-2-million-smartphones-12-hours/
Lenovo’s smartphone shipments in first-quarter 2015 reached only 8-9 million units, lower than the volume that Digitimes Research had previously estimated and about the same as the level a year ago due to high inventory built up during the fourth quarter of 2014. Lenovo brand image is relatively weak in the smartphone market and the fact that it has two smartphone brands – Lenovo and Motorola Mobility – is not helping its marketing. The two brands overlap in their targeting market segments and pricing ranges.
Buoyed by a market-beating first-quarter performance, Samsung appeared to regain much of its confidence with its mobile chief appealing to customer loyalty for its latest Galaxy 6 and Edge smartphones on the eve of the start of global sales. “Sales of the S6 depend on the intensity of your support,” co-CEO Shin Jong-kyun said at a news conference to launch the device in Korea, Thursday.